How to Deal With An Unsatisfied Wholesale Customer?

One of the biggest business nightmares is losing a valuable customer. Every business tries to furnish the best quality services to its clientele. However, seldom due to staff negligence or system breakdown, companies fail to meet their primary objective of customer satisfaction. In such situations, what is expected out of a business is to find ways to amend the loss instead of putting blame on others. Whether you are a retailer or a wholesaler offering boutique collection jewelry wholesale, you might have certainly found yourself in a similar situation. Let me ask you here, what approach did you follow to address the grievances of an unsatisfied customer? Did you apologize or started making excuses for the delayed orders or defective goods? Running a cheap wholesale jewelry outlet online since 5 years, I have learnt my business lessons. I have learnt that it is always better to apologize than blaming someone who is not even part of the business conversation. 

Let’s keep it simple and be open to accept our mistakes in the business world. Here’s everything you can do to retain your unsatisfied customers:

Accept Your Mistake: Mistakes are an integral part of life. We learn and grow through them. Often, one has to seek forgiveness for minor acts to maintain business relationships. The first rule of carrying out a business is accepting mistakes as and when they take place. A sincere apology has the potential to bring back a lost customer on board. While you are addressing an apology to a business associate, make sure to choose the appropriate words. Seek the assistance of professional writers and draft a heartfelt apology. Speak as if you are deeply ‘sorry’ for the inconvenience caused to your customers.

Give a Detailed Explanation: Rather than throwing excuses, furnish a detailed explanation of the event. Your retail buyers reserve a right to know as what was the cause behind the negligence. Do not try to manipulate things but be honest in your words. If it’s your own fault, be courageous enough to accept it. No matter how time consuming it may seem, provide an explanation that customers need to hear.

Rectify And Secure Relations: After explaining your point, your role does not end here. You have to search for ways to rectify the current situations. For an instance, if you have entered into an agreement to supply a bulk order of boutique collection jewelry wholesale, but you could not meet your commitments due to any reason. In this scenario, come up with ways to rectify the act. It can be in the form of special concessions or free shipping. Get in touch with your retailers and mutually decide what can be done to compensate for the losses.

Treat your customers right and they will treat you better. In the business world, mistakes are inevitable. However, not putting the efforts to amend them can be another mistake from your part. Keep learning, keep making mistakes! But, do not ever be the cause of a customer’s pain or loss.

Haven’t found an ideal place to buy cheap wholesale jewelry? Connect with us immediately. 

Related post:

Common On-site Wholesale Mistakes That Are Making You Lose Customers
What Are Retailers Looking From Your Wholesale Business?

How To Entice Customers To Place Large Wholesale Orders?

Being one of the prominent artificial jewellery manufacturers in the market, I have witnessed that fetching bulk orders from wholesale customers is often a huge problem. Instead of reaching out to new customers, many fashion jewellery wholesalers tend to lower their prices for their existing customers. Having a huge customer base is not enough if they are not consistent in making bulk orders. A business should improve their current ways to allow customers to place bigger orders.

If you’re struggling to get customers to place orders in bulk, then here are a few tips that will help in your business growth:

Hassle-free ordering process: Suppose if you come across an online jewelry outlet? Now, what are the first things you will look for? Collection, designs, prices and the ordering process. Riight? As a business owner, it is your sole responsibility to create a great experience for your users. You would not want that a customer places his first orders with you and switches to another store for its subsequent orders. Isn’t it? So, put efforts and resources to make their experience a hassle-free one. Develop an ordering process that not only saves their time but also gives them a reason to visit you again. Maintain a relation based on mutual benefits with your wholesale customers who prefer to buy jewelry in bulk.

Distribution of free samples: Sending free samples is a great way to exhibit any new arrivals in your wholesale outlet. However, there is no point in distributing jewellery that the retail outlets already have in stock. This tactic of free samples only apply to those pieces of jewellery which you want the patrons to purchase in large quantities. Before starting out this marketing strategy, ensure that you understand the requirements and preferences of the retail jewellers. I have used this simple strategy to attract more orders, and to my surprise, it has worked well for me. You can give it a try and get more buyers on board and grow your business relations. 

Also Read: How To Set a Wholesale Minimum Order Quantity For Your Jewellery Items?

Adjustment in Minimum Order Limit: Though some of you may find it a little challenging to make adjustments in the minimum order limit, but it enables to boost up your sales. A wholesaler is bestowed with a privilege to set minimum order limit in order to weed out the small businesses and focus on large customers who can meet their minimum order eligibility criteria. It is not a surprise that even the leading artificial jewelry manufacturers also practice this tactic to obtain large wholesale orders from the market.

Offer Discounts based on quantity: This practice is often adopted by jewellery manufacturers. The logic behind is that if you buy jewelry in bulk from manufacturers, they are able to manufacture more pieces at economical prices. Considering this, it is feasible for them to sell the jewellery at lower prices. However, every business can not afford this type of discount. If you have an adequate cash inflow, then you can offer discounts on the basis on ordered quantity. 

Also Read: Tips To Identify Your Potential Wholesale Jewellery Customers

Above all, the primary objective of your business must be customer satisfaction. Play a fair game in the market and deliver high-quality products at competitive prices. And rest assured that your brand will touch many hearts.

Hope you found this article informative. In case of any query or assistance, feel free to connect with us! 

Visit : www.eindiawholesale.com

Packaging and Shipping Tips for Jewellery Wholesalers

Jewellery wholesaling business is gaining momentum gradually and young entrepreneurs are stepping in the industry to try their luck. This is no hidden secret that jewellery is a business worth billions and people dealing in this field make huge profits every year, of course, if their approach is right. Apart from the manufacturers trading real jewellery made of expensive metal and precious stones, imitation jewellery wholesalers are also seeking benefits from the industry. Jewellery is a luxury consumer article that has demand all the 12 months so this is surely worth investing and trying your hands at. Moreover, many people are fond of buying Indian fashion jewelry online in the USA so this is a chance to make an international clientele. However, your wrong approach to shipping and packaging can be a stumbling block to increase your number of customers. When you pack the pieces improperly, it can cause damage to the delicate products and you have to bear the loss. Therefore, it is necessary to be familiar with the correct method of wrapping and delivering jewellery pieces. It will not only reduce your additional expenses but will also contribute to your credibility. So, have a look at these packaging tips that you must follow while making a delivery to your clients:

Use quality packing material
 

The first step is to select the right material for packing the jewellery pieces. Make sure that the boxes or pouches that you have opted for are not rough from inside. Use boxes with soft material or pouches that are smooth so that there are no scratches on the delicate pieces. As a wholesaler, you will be packing the items in bulk, so buy large boxes and use bubble-polyethene in a cardboard box for double security.

Pack it tightly
 

When you dispatch the parcel from your store, you hand it over to a courier company that has other numerous packages to deliver. They might handle those packets carelessly. You would have no idea what it goes through before it reaches the ultimate client. Of course, you don’t want any piece to be broken or damaged. So, pack all the pieces tightly in different pouches, place all them together in a big box, and then wrap it tightly so that all the products remain stable and free from any harm.

Secure the pieces
 

You don’t want your pieces to be lost or any item to fall down from the box. Therefore, use tape or glue to pack the box tightly so that it doesn’t get open while it is delivered in another country. Also, use the right size boxes which are big enough to contain all your wholesale products so that it doesn’t get lost. Make sure that you have packed all the pieces in a separate bubble wrap and is secured twice with it.

Put a logo on the top

Your primary motive to start your Indian fashion jewellery online in the USA is to give your brand a global identity. If you haven’t marked your product distinctly from others, then you won’t be able to achieve your motive. So, put a logo on each packet and jewellery box so that it can be easily recognized as your brand.

Well, these are a few packaging tips that will help all the imitation jewellery wholesalers to deliver the bulk products to the retailers safely and securely. We hope, you will follow them to keep your product away from any damage.

For more information, visit www.eindiawholesale.com